posterous ponderings at monicawright.com

Groovy infographic for today for those who kept their crayons neatly organized and sharpened.

By Kipp Bodnar

Mon, Dec 28, 2009

For marketing bloggers, December marks the month where a mountain of posts predicting social media trends in 2010 are written. This year is not any different. We have seen the flood gates open with all types of predictions, some specifically about B2B and others referring to social media in general. Here is a list of 13 posts predicting what 2010 will bring.

1. eMarketer: 12 Digital Marketing Predictions for 2010
Lee Oden reviews the predictions made by eMarketer and finds mobile, ecommerce and social search leading the way in the new year.

2. 10 BtoB Marketers Predictions for 2010
Paul Dunay starts his predictions with the importance of Facebook for B2B marketers, and also talks about mobile, corporate websites and lead generation.

3. 10 Ways Social Media Will Change In 2010
Ravit Lichtenberg wrote a guest post on Read Write Web that highlights the all-encompassing nature of social media, the importance of ROI and the role of women in social media.

4. Social Media 2010: it’s time to get boring
The Church of the Customer follows an in and out format with the following entries included as in in 2010: turning employees loose on Twitter, Foursquare and the CMO participating in social media.

5. This is the future of social media
Mark W. Schaefer’s list looks unlike any other and includes his thoughts on human coupons, ongoing privacy debates, man-machine interface and the digital divide.

6. 100 Social Media & Content Marketing Predictions for 2010
Joe Pulizzi put out the call for predictions and presents over 100 predictions from more than 60 marketing, content marketing, custom publishing and social media thinkers and writers. The trends he found across those predictions are video, mobile, outsourced content, quality content and offline conversations.

7. 2010 Predictions: Will social media reach ubiquity?
Jennifer Leggio also turned to her network for predictions, and she presented the thoughts of 31 thought leaders, entrepreneurs and social media practitioners. Her summary of these predictions is that social media will be more about how companies do things, rather than a shiny toy.

8. 11 Smart Marketers Shared Their 2010 Predictions
Beth Harte takes a different approach to crowdsourcing Marketing Profs predictions and opens the question up to their LinkedIn Group. This gets responses from smart people you may not know. Integration is seen as a key to success in 2010.

9. Six Social Media Trends for 2010
David Armano points to emerging trends that include establishment and enforcement of social media policies, encouraging competition and mobile social media replacing cigarette breaks.

10. Looking ahead to 2010 with Shiv Singh
Mary Ellen Slayter spoke with Shiv Singh about what he sees as the trends for 2010. They included the growth of social brands, customers’ impatience for mediocrity and the applification of everything.

11. Five Social Media Predictions for 2010
Joel Postman sees augmented reality going mainstream, location-based apps dissolving into features of social networks and more regulation of social media.

12. eMarketer Weighs In on 2010 Trends: Social Media & Paid Content
Debra Aho Williamson predicts marketers will need better measurement on earned media, the increasing importance of social search and the the growth of advertising on social networks. Paul Verna anticipates Twitter building its business in 2010, rather than its audience as it did in 2009. He also see the changing of online news content and the convergence of digital video as trends in the new year.

13. 8 Predictions for SEO in 2010
Rand Fishkin collects his SEO predictions for 2010 including the changes ahead for Google’s real time search results, the importance of personalized search and increased spending on SEO. If you are not well-versed in SEO, even just reading this post of predictions is a good primer in SEO.

You can also check out our 2010 B2B Social Media Predictions.

If you have written your own prediction post or you have read ones that we missed, please add them to the comments below.

Note: This post was a collaborative effort with the list compiled by Kipp and the summaries written by Jeff. And it only matters if you take issue with the list or the summaries. And because Kipp’s picture is at the top.

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Tags: 2010, B2B, social media, Social Media Marketing

1. -I wish Google Maps had an “Avoid Ghetto” routing option.
2. -More often than not, when someone is telling me a story all I can think about is that I can’t wait for them to finish so that I can tell my own story that’s not only better, but also more directly involves me.
3. -Nothing sucks more than that moment during an argument when you realize you’re wrong.
4. -I don’t understand the purpose of the line, “I don’t need to drink to have fun.” Great, no one does. But why start a fire with flint and sticks when they’ve invented the lighter?
5. -Have you ever been walking down the street and realized that you’re going in the complete opposite direction of where you are supposed to be going? But instead of just turning a 180 and walking back in the direction from which you came, you have to first do something like check your watch or phone or make a grand arm gesture and mutter to yourself to ensure that no one in the surrounding area thinks you’re crazy by randomly switching directions on the sidewalk.
6. -That’s enough, Nickelback.
7. -I totally take back all those times I didn’t want to nap when I was younger.
8. -Is it just me, or are 80% of the people in the “people you may know” feature on Facebook people that I do know, but I deliberately choose not to be friends with?
9. -Do you remember when you were a kid, playing Nintendo and it wouldn’t work? You take the cartridge out, blow in it and that would magically fix the problem. Every kid in America did that, but how did we all know how to fix the problem? There was no internet or message boards or FAQ’s. We just figured it out. Today’s kids are soft.
10. -There is a great need for sarcasm font.
11. -Sometimes, I’ll watch a movie that I watched when I was younger and suddenly realize I had no idea what the f was going on when I first saw it.
12. -I think everyone has a movie that they love so much, it actually becomes stressful to watch it with other people. I’ll end up wasting 90 minutes shiftily glancing around to confirm that everyone’s laughing at the right parts, then making sure I laugh just a little bit harder (and a millisecond earlier) to prove that I’m still the only one who really, really gets it.
13. -How the hell are you supposed to fold a fitted sheet?
14. -I would rather try to carry 10 plastic grocery bags in each hand than take 2 trips to bring my groceries in.
15. - I think part of a best friend’s job should be to immediately clear your computer history if you die.
16. -The only time I look forward to a red light is when I’m trying to finish a text.
17. - A recent study has shown that playing beer pong contributes to the spread of mono and the flu. Yeah, if you suck at it.
18. - Was learning cursive really necessary?
19. - Lol has gone from meaning, “laugh out loud” to “I have nothing else to say”.
20. - I have a hard time deciphering the fine line between boredom and hunger.
21. - Answering the same letter three times or more in a row on a Scantron test is absolutely petrifying.
22. - My brother’s Municipal League baseball team is named the Stepdads. Seeing as none of the guys on the team are actual stepdads, I inquired about the name. He explained, “Cuz we beat you, and you hate us.” Classy, bro.
23. - Whenever someone says “I’m not book smart, but I’m street smart”, all I hear is “I’m not real smart, but I’m imaginary smart”.
24. - How many times is it appropriate to say “What?” before you just nod and smile because you still didn’t hear what they said?
25. - I love the sense of camaraderie when an entire line of cars teams up to prevent a dick from cutting in at the front. Stay strong, brothers!
26. - Every time I have to spell a word over the phone using ‘as in’ examples, I will undoubtedly draw a blank and sound like a complete idiot. Today I had to spell my boss’s last name to an attorney and said “Yes that’s G as in…(10 second lapse)..ummm…Goonies”
27. -What would happen if I hired two private investigators to follow each other?
28. - While driving yesterday I saw a banana peel in the road and instinctively swerved to avoid it…thanks Mario Kart.
29. - MapQuest really needs to start their directions on #5. Pretty sure I know how to get out of my neighborhood.
30. - Obituaries would be a lot more interesting if they told you how the person died.
31. - I find it hard to believe there are actually people who get in the shower first and THEN turn on the water.
32. -Shirts get dirty. Underwear gets dirty. Pants? Pants never get dirty, and you can wear them forever.
33. - I would like to officially coin the phrase ‘catching the swine flu’ to be used as a way to make fun of a friend for hooking up with an overweight woman. Example: “Dave caught the swine flu last night.”
34. -I can’t remember the last time I wasn’t at least kind of tired.
35. - Bad decisions make good stories
36. -Whenever I’m Facebook stalking someone and I find out that their profile is public I feel like a kid on Christmas morning who just got the Red Ryder BB gun that I always wanted. 546 pictures? Don’t mind if I do!
37. - Is it just me or do high school girls get sluttier & sluttier every year?
38. -If Carmen San Diego and Waldo ever got together, their offspring would probably just be completely invisible.
39. -Why is it that during an ice-breaker, when the whole room has to go around and say their name and where they are from, I get so incredibly nervous? Like I know my name, I know where I’m from, this shouldn’t be a problem….
40. -You never know when it will strike, but there comes a moment at work when you’ve made up your mind that you just aren’t doing anything productive for the rest of the day.
41. -Can we all just agree to ignore whatever comes after DVDs? I don’t want to have to restart my collection.
42. -There’s no worse feeling than that millisecond you’re sure you are going to die after leaning your chair back a little too far.
43. -I’m always slightly terrified when I exit out of Word and it asks me if I want to save any changes to my ten page research paper that I swear I did not make any changes to.
44. - “Do not machine wash or tumble dry” means I will never wash this ever.
45. -I hate being the one with the remote in a room full of people watching TV. There’s so much pressure. ‘I love this show, but will they judge me if I keep it on? I bet everyone is wishing we weren’t watching this. It’s only a matter of time before they all get up and leave the room. Will we still be friends after this?’
46. -I hate when I just miss a call by the last ring (Hello? Hello? Dammit!), but when I immediately call back, it rings nine times and goes to voicemail. What’d you do after I didn’t answer? Drop the phone and run away?
47. - I hate leaving my house confident and looking good and then not seeing anyone of importance the entire day. What a waste.
48. -When I meet a new girl, I’m terrified of mentioning something she hasn’t already told me but that I have learned from some light internet stalking.
49. -I like all of the music in my iTunes, except when it’s on shuffle, then I like about one in every fifteen songs in my iTunes.
50. -Why is a school zone 20 mph? That seems like the optimal cruising speed for pedophiles…
51. - As a driver I hate pedestrians, and as a pedestrian I hate drivers, but no matter what the mode of transportation, I always hate cyclists.
52. -Sometimes I’ll look down at my watch 3 consecutive times and still not know what time it is.
53. -It should probably be called Unplanned Parenthood.
54. -I keep some people’s phone numbers in my phone just so I know not to answer when they call.
55. -Even if I knew your social security number, I wouldn’t know what to do with it.
56. -Even under ideal conditions people have trouble locating their car keys in a pocket, hitting the G-spot, and Pinning the Tail on the Donkey - but I’d bet my ass everyone can find and push the Snooze button from 3 feet away, in about 1.7 seconds, eyes closed, first time every time…
57. -My 4-year old son asked me in the car the other day “Dad what would happen if you ran over a ninja?” How the hell do I respond to that?
58. -It really pisses me off when I want to read a story on CNN.com and the link takes me to a video instead of text.
59. -I wonder if cops ever get pissed off at the fact that everyone they drive behind obeys the speed limit.
60. -I think the freezer deserves a light as well.
61. -I disagree with Kay Jewelers. I would bet on any given Friday or Saturday night more kisses begin with Miller Lites than Kay.